BE LIKE THE RIVER FLOW, live show 360 DEGREES
The stage interview with Paulo Coelho, his enchanting book and the book signing were among the highlights of the international Bertelsmann Management Congress.
This was one component of the overall presentation as the task was to communicate the new strategic direction of the board in a one-hour live show – employing all media available.
Unpublished short stories in a limited edition, hand-numbered and signed – a giveaway for 500 international executives of the Bertelsmann Group.
FACTS
Bertelsmann International Management Congress,
BCC Berliner Congress Centrum, 2005
Direct Group Bertelsmann
2 Stage Shows and live event each 60 min
10 Movies 1:00 to 5:00 min
6 Photo Series
Production Locations: Germany, China, France,
Ukraine, Spain, USA
Paulo Coelho: Be Like the Flowing River. Short stories.
Numbered, limited special-edition (700 pieces).
German / English. 160 pages.
Direct Group Bertelsmann, Gütersloh 2006
Production: HofmannVonSell – Film and Media Solutions
PERFORMANCE
STAGE SHOW: Concept, dramaturgy, artistic
Line, live director: Philine von Sell
Stage Design: Albert Krewerth
Screedesign: Antonia N.
Text: Regine Kramer
Executive Producer: Philipp von Sell
MEDIA:
Direction and Photography: Philine von Sell
Graphic Design: Antonia N.
Text: Regine Kramer
Executive Producer: Philipp von Sell
BOOK: idea, proofreading, cover design and typesetting.
Prologue 360 degrees
Testimonials of the CEO’s..
Film: UKRAINE
The introduction of the book clubs in Ukraine.
Film: France
The acquisition of France Loisier.
